Google Advertising Cost: What You Need to Know

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Google Advertising Cost: What You Need to Know Have you considered Google advertising, but aren’t sure that it’s within your budget? Take a look at what you need to know about the Google advertising cost. It used to be simple. If you wanted to advertise your business, you’d call up your local paper or an […]

PPC vs SEO: What’s the Difference and Which Should You Use?

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PPC vs SEO: What’s the Difference and Which Should You Use? When comparing PPC vs SEO, what’s the difference, and which should you use? We explain the need-to-know answers in this guide. Nearly 70% of all online experiences begin on search engines like Google. With search engine marketing, you can appear in front of consumers during a […]

A Beginner’s Guide to Using Google Ads

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Do you want to advertise on Google but don’t know where to even begin? Don’t worry. We can help you understand how to use Google Ads so that your money helps you reach the best part of your target audience. Google Ads is a powerful tool with an expansive network that allows you to take […]

The Benefits of PPC Advertising For Your Business

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Over 80% of consumers use the internet to find local businesses. With pay-per-click (PPC) advertising, you can appear in front of customers online. Then, you can generate awareness, attract website traffic, and gather more leads. In fact, you can increase brand awareness by up to 80% using Google Ads. PPC has a great ROI, too. You can […]

Build Your Brand, Boost Your Business: 8 Effective PPC Strategies That Work

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Did you know that paid ads can help companies increase their brand awareness by 80%? Yes, you read that right! But when it comes to PPC trends, what is PPC, anyway? PPC marketing is an effective way to build brand awareness and grow your business. Not sure how to use PPC? Get started with eight effective PPC […]

7 Reasons Why Small Business Should Use Google Ads to Increase Sales

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Is your business taking full advantage of Google AdWords to increase your sales? Google is the largest search engine, serving 91% of all global searches. Google AdWords is used by shoppers more than any other search engine. And ads on that network led to 5 billion store visits over a three period. If you’ve never used pay per […]

What Does PPC Stand For? Why Are PPC Ads so Vital to Your Business?

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Is your business comfortable missing out on 85% of customers who use the internet to look for local businesses to serve their needs? Customer behaviour has changed with the internet being the first place where a majority of people head to start their purchase journey. In light of this, you can’t afford not positioning your […]

Facebook Ads 101: Your Complete Guide

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Facebook users access their app at least eight times per day on average, of the 1.49 billion Facebook users, 26% that clicked on ad reported making a purchase. That’s an incredible amount of untapped market that all businesses should be attempting to make their stake in. Unfortunately, it means that businesses will be swimming in a […]

How Do Google Ads Work, Anyway?

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Approximately 80 per cent of all retail ad money is spent on Google. If you have a product to sell, then you too need to have Google Ads. So how do Google Ads work? How hard is it to create your first campaign. The answer is simple, it is easy to create an Adwords Campaign and if […]

A Complete Guide To Pay Per Click For Small Businesses

Have you been looking for a way to quickly increase brand awareness, traffic and profits for your website? Pay-per-click (PPC) search engines can give you instant traffic and allow you to test new business models in real time. PPC advertising has so many benefits for your business. It gives any business owner who knows how […]

Why You Should Consider Pay Per Click Advertising For Your Business

Why PPC is important

What is Pay Per Click Advertising? Pay Per Click (PPC) is a type of sponsored online advertising that is used on a wide range of websites, including the search engines, where the advertiser only pays when a web user clicks on their ad. So you as a business would only ‘pay per click’ each time […]