Email Marketing Tips You Need to Know in 2021

email marketing tips

Did you know: email marketing campaigns provide an average ROI of $42 for every $1 spent? When you’re looking to assemble a digital marketing campaign, the medium of email plays a predominant role in generating leads. It also can encourage customer loyalty. So what are the top email marketing tips you need to know about? And how […]

10 Email Marketing Best Practices to Up Your Digital Game

email marketing best practices

Email marketing is a tricky beast. Get it right, and you have the perfect cheap yet effective marketing campaign. Get it wrong, and you’ll irritate thousands of customers via their inbox. So, where’s the line? The answer lies in establishing a set of best practices. Here are 10 email marketing best practices to up your […]

Work Smarter, Not Harder: Your Guide to Using a CRM

using a CRM

Customer expectations have never been as high as they are today. Thanks to the internet and constant connectivity, customers not only expect the best possible products and services, they also expect them faster than at any time in history. The good news is this creates an opportunity for businesses willing to go above and beyond. That’s one […]

Get More Opens and Clicks By Following These 2021 Email Marketing Trends

Email Marketing Trends

There’s no doubt that this year has put a huge strain on businesses worldwide. The COVID-19 pandemic brought about so many fresh challenges in every field and industry. If you’re in the marketing sector, chances are that you’ll have noticed some changes, too. To remain competitive in the post-pandemic landscape, marketing experts around the world must tackle these new hurdles. […]

Pay Attention to These Digital Marketing Trends in 2021

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An effective digital marketing strategy can make or break your business. Did you know that the pandemic has increased the amount of time people spend online? This has increased the need for a consumer-focused digital marketing strategy. But businesses can’t rely on the same playbook anymore. With the evolution of technology, the digital landscape is changing, […]

9 Impressive Benefits of Email Marketing

The concept of email marketing

Have you considered email marketing for your business? In the age when most companies are moving toward developing robust social media presences, email marketing might seem like something of the past. After all, you might be thinking you need to focus on keeping your social media followers engaged. But even today, the importance of email […]

These Are the Different Types of CRM Software

Business Customer CRM Manageme

Customer Relationship Management is arguably the largest and fastest-growing enterprise software category. It’s projected to hit an eye-watering $64 billion by 2025 in the US alone. Regardless of what kind of business you have, you can benefit from CRM software immensely. With such a huge market size, there are numerous types of CRM software for businesses to […]

10 Email Marketing Mistakes to Avoid for Small Businesses

email newsletter marketing

In a world with instant messaging and video conferencing, email may seem old-fashioned. Yet checking email is almost universal. Almost everyone checks their personal email at least once every day. It’s one of the reasons email marketing can still be so effective for small businesses. Of course, emails are only effective if people actually receive and read […]

You’ve Got Mail: A Step-By-Step Guide to Email Marketing

Email Marketing

People have been talking about the death of email marketing for some time. Some marketers believe paid social media ads are the only way forward. That couldn’t be further from the truth. People continue to use email on a daily basis. You have far more control over what you send to subscribers. Unlike social media posts, which can […]

Understand The Power Of Email Marketing In Your Business

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Social Media sites like Twitter, Facebook and Pinterest are excellent ways to keep in touch and engage with your customers. However, because of their success many people claim that email marketing is dead and no longer relevant. Don’t listen to them, as nothing could be further away from the truth. Email marketing is alive and […]

Why Email Marketing Should be a Priority For Your Business

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As a business owner there are numerous ways to increase your sales and better market your website. One of the most common, and most profitable ways to increase your website traffic is through online marketing. Online marketing is a must for anyone who owns their own business or has a product or an idea they’re […]

Introduction to using Email Lists as a Marketing Tool

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As a business owner you will always be looking for better ways to increase your sales and market you and your business in a more effective way.  The most cost-effective and profitable marketing strategy is email marketing. Email marketing helps your business in a number of helpful ways. For example email marketing: Allows you to […]