In an ever-growing digital world, the time has come for your business to incorporate as much technology into it’s day to day as possible. Doing so can streamline (or even rid your staff of) tedious daily activities. But more importantly,
If one wants to promote a company to the world, you would want it to have a presence on Google. Apart from having your website rank highly in the search engine, you want it to have a Google My Business Listing. Google My Business
Are you using Facebook as a platform to advertise your products? Are you searching for effective ways to reach your target market? Then you need to consider using Facebook Custom Audience. Custom Audience is Facebook Ads’ targeted advertising service. It lets businesses
By 2021, retail eCommerce sales will grow to a staggering $4.5 trillion globally. It’s a statistic that reveals a phenomenon that’s clearer every day: almost every business is moving online. If you’ve already established an online presence, you need to continually seek
Is your business comfortable missing out on 85% of customers who use the internet to look for local businesses to serve their needs? Customer behaviour has changed with the internet being the first place where a majority of people head
People have been talking about the death of email marketing for some time. Some marketers believe paid social media ads are the only way forward. That couldn’t be further from the truth. People continue to use email on a daily basis. You have
Along with a new decade comes a call to innovate and modernise your business. Cue, CRMS (Customer Relationship Management Software). This provides companies with the power to refine their customer care strategies and retain more consumers than ever before. In
Facebook users access their app at least eight times per day on average, of the 1.49 billion Facebook users, 26% that clicked on ad reported making a purchase. That’s an incredible amount of untapped market that all businesses should be attempting
Approximately 80 per cent of all retail ad money is spent on Google. If you have a product to sell, then you too need to have Google Ads. So how do Google Ads work? How hard is it to create your first
When was the last time you used Twitter? For some people, it’s a great tool to tweet about their personal views and create a following. But where Twitter comes into its own is its use for businesses. There is a
How would you like to be among the first websites 93% of users see when they start their online interaction? With such high stakes, your website (and business) has to find ways to compete for these eyeballs effectively. Search engine
Let’s face it — loyal customers are every entrepreneur’s dream. Indeed, there is no better feeling than when you get returning customers. According to a research done by Bain & Company, 5% of customer retention can yield a more than
